Category: BLOG

Email Marketing Automation Evolution

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At the onset of the email evolution, messages were physically carried from one computer to another before the invention email,. Imagine that! This was done through a system called a “message switching system”. The invention of email made it possible to send messages almost instantly from one computer to another without the need for physical transportation.  This singularly revolutionised the way we communicate today.

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Marketing Automation AI Success

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Marketing Automation Ai Success stories abound. AI-powered chatbots are used worldwide in numerous applications. OpenAI developed and built GPT-3 (Generative Pretrained Transformer 3), a language-processing AI model.  GPT-3 received significant attention in the Ai community for its unique ability to …

ChatGPT Success: 5 Amazing Chatbot Use-Cases | Ai Marketing Automation Read more »

Marketing Automation Chatbots

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The rise of Ai Marketing Automation Integration using AI-powered systems has changed the game perpetually for those looking to streamline marketing automation efforts.  Say, what you will, but ChatGPT is a game-changer.  It’s not the first chatbot, but as chatbots …

ChatGPT Integration: 4 Step Approach | Ai Marketing Automation Read more »

Marketing Automation ChatGPT

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Well… we all know by now, that ChatGPT has changed the face of Ai Marketing Automation forever.  Ai (Artificial Intelligence) has been a long time coming and its finally come home to stay.  ChatGPT is certainly not the pioneer of …

Ai Marketing Automation ChatGPT | Conversational Ai Basics Unpacked Read more »

Marketing Management Organizations On Life-Support

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We are on a marketing management journey to discover if most organizations are on life-support.  If you’ve read our previous post ‘Questions CEOs Ask About Marketing’ you know by now, that we are on a quest to understand the marketing …

Are Most Organizations On Life Support | Marketing Management Read more »

Marketing Management CEOs Questions

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The fine art of Marketing Management is quite misunderstood, most especially by the C-suite we therefore set out to find answers to the Questions CEOs Ask About Marketing. In most organisations Marketing is like the Middle-Child. Present yet ignored. Forgotten …

5 Questions CEOs Ask About Marketing | Marketing Management Read more »